Konferenzbeitrag

Logistics of E-Groceries.de

Attended home delivery and customer retention remain the biggest challenges for an e-grocer. Same day delivery resulted in death knell for Webvan one of the pioneers of e-groceries. On time, reliable delivery of groceries is a competitive differentiator and enhances customer loyalty, understating the importance of the last mile problem. The following work aims to find out the key factors characterizing the fulfilment strategy for a German online grocer in solving the last mile delivery problem. Literature analysis and study of business models form the basis of the conceptual framework. Furthermore, expert interviews from retailers using two different business models i.e. multi-channel grocer and pure e-grocer are conducted for practical insights and validation of the work.

Sprache
Englisch

Erschienen in
10419/209189

Klassifikation
Management
Thema
E-fulfillment
Last Mile Problem
Omni Channel Groceries
KPI

Ereignis
Geistige Schöpfung
(wer)
Banerjee, Amardeep
Siemens, Franziska
Ereignis
Veröffentlichung
(wer)
epubli GmbH
(wo)
Berlin
(wann)
2015

Handle
Letzte Aktualisierung
10.03.2025, 11:44 MEZ

Datenpartner

Dieses Objekt wird bereitgestellt von:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.

Objekttyp

  • Konferenzbeitrag

Beteiligte

  • Banerjee, Amardeep
  • Siemens, Franziska
  • epubli GmbH

Entstanden

  • 2015

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