Artikel

Testing for consumer preferences of smoked asian sea bass (Barramundi) filet products in Hungary

The present paper discusses the findings of primary research related to the development of smoked fish filet made of the barramundi into a functional food, including product tasting. The study sought to provide information for the target audience, in our case, for consumers in hypermarkets on (1) about their certain fish consumption habits, (2) their attitudes towards conscious fish consumption, (3) the reputation of the barramundi brought to the domestic market recently and the related considerations of consumers and (4) consumers’ perceptions of the latest product development, smoked barramundi enriched with substances of positive nutritional benefits (e.g. vitamin complex, pumpkin seed oil, Gingko Biloba extract, Sylibum marianum oil, etc.). On the basis of the research, it can be concluded that product development is on the right track, it fulfils all the habits, expectations and demands of the target audience for fish consumption.

Language
Englisch

Bibliographic citation
Journal: Cogent Business & Management ; ISSN: 2331-1975 ; Volume: 5 ; Year: 2018 ; Abingdon: Taylor & Francis

Classification
Management

Event
Geistige Schöpfung
(who)
Szűcs, István
Tikász, Ildikó Edit
Fehér, Milán
Stündl, László
Wright, Len Tiu
Event
Veröffentlichung
(who)
Taylor & Francis
(where)
Abingdon
(when)
2018

DOI
doi:10.1080/23311975.2018.1432158
Handle
Last update
10.03.2025, 11:43 AM CET

Data provider

This object is provided by:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. If you have any questions about the object, please contact the data provider.

Object type

  • Artikel

Associated

  • Szűcs, István
  • Tikász, Ildikó Edit
  • Fehér, Milán
  • Stündl, László
  • Wright, Len Tiu
  • Taylor & Francis

Time of origin

  • 2018

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